Working at Home Leads (The old fashioned way)
If you have a network marketing business, you have probably put a lot of thought and likely a lot of cold hard cash into finding prospects to tout your business to. The goal of course is to get customers and recruit new people into your downline. What avenues did you go down to try to build your business?
Flyers or sizzle cards for Working at Home Leads
I have, in the past, spent many hours passing these out. I've gone from parking lot to parking lot putting flyers on cars, on office doors and other conspicuous places. They did do their job as far as getting me people to talk to. I got calls. People were interested in what I was pushing, but the problem was in order to get them interested I had to mislead them a bit with flyer titles like "We pay you to lose weight!".
It was true we did offer incentives by the pound but in reality the calls mostly came from folks who had no money to begin with and actually thought we were some lab using experimental products that were guaranteed to lose weight while they got paid. Instead, we were involved with an MLM company that offered weight loss products that we were trying to sell. The more I called the more confident I got but those calls were still basically cold calls and you have to put out an incredible amount of flyers to get a few calls.
Post Signs for Working at Home Leads
I also tried Signs. I put them out. A lot of Nevada is solid rock but still I went around pounding signs into the ground, hanging them on fences and any place else I thought looked good. I Don't really think those did even as well as the flyers.
Car Signs for Working at Home Leads
Car signs. Yes we had one. We had it stickered to the our back windshield. Great big and bold. I think we got one call from that.
Business Cards for Working at Home Leads
I went around to a lot of local businesses and requested that they let us put our cards in their stores. Many of them did. We hardly recieved enough of a reponse on that to even mention it, but here it is.
Wear the Button for Working at Home Leads
Yes, I wore the button. The big white button with the words " Lose weight now ask me how!" I dont think I ever had anyone ask but I can imagine what they were thinking!
Working at Home Leads
Newspaper ads, if you want your ad in a paper that will do any good at all, it will cost you an arm and a leg. Again, like flyers we did the Pennysaver and other local paper ads. They are pretty cheap but the results are almost exactly the same as those flyers with the same people looking for a freebie, and newspapers are becoming less and less popular since the internet was introduced so I would suggest a more specialized paper or magazine that is similar to what you are offering or at least has the same target audience.
Google Ads is another way to leads but you really have to play with it to get good rates or it can get real expensive.
Working at Home Leads
Purchasing leads
This at first glance appears to be the easiest. The idea is you buy leads from a lead company. These are supposed to be targeted. Targeted to what your doing. They are already looking for a working at home business or looking for the products that you are selling. Sounds great right? You will call these leads and the person on the other end will be begging to join your business and buy your products. Unfortunately, this is usually not the case, not even close.
Many of the calls go bad from the git go. They have been put on a list and have been called so many times, they will want nothing to do with you or your business. Some of them simply filled out a form to get some free thing or another and without even realizing it they were added to a list and then sold to you and maybe others. Even if they are looking at a work at home business or some nutritional products you still have to sell them on what you've got. No matter how many times your upline says the products sell themselves, nothing actually sells itself.
Working at Home Leads
So what else is there? How else can you get customers? How can you get results without all the fuss and muss? Social media is a great way to promote your business and get leads but you have to actually socialize. You can also use solo ads, where someone with a list will send your add out to their already established list but you have to be careful to try to vet the person as a list they have could come from anywhere or nowhere at all and it will be a waste of money. So do a little research.
Diana Caswell
775-250-3004
Skype-diana.caswell